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CRM – Customer Relationship Management

Putting customers at the centre of your business.

InsightfulCRM helps our clients better engage with current and future customers through the use of innovative technology. We use SugarCRM to deliver customer-centric strategies to generate new leads, increase sales, improve customer service and strengthen customer loyalty. Our clients choose to work with us, rather than someone else, because of our depth of experience and our track record for ensuring customers are successful with CRM.

SugarCRM Specialists

SugarCRM Elite PartnerWe work exclusively with SugarCRM because we believe it provides the most flexible, capable and cost effective product for the type of customers we choose to work with.

Our extensive experience has been recognised by the Elite Partner, the highest partner award available.


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What is a CRM?What is CRM?

Services we provide

Training, Consulting and Advice on how to deploy and use SugarCRM. Learn more >>

Implementation services to support your CRM project. Learn more >>

Hosting and Customisation of SugarCRM systems. Learn more >>

Sales and Support of SugarCRM Software. Learn more >>


Outcomes we Deliver

Attract, retain and grow customers through improved Processes.

 Improved service quality and reduced administrative costs through Automation.

 Provide Insights into the metrics that drive your business

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What our Customers Say

Trans-Tasman Business Circle

TTBC-logo-hi-res1 “With Sugar Professional, we’ve experienced productivity gains of 30 – 50 percent, decreased average data processing time from days to seconds and more than doubled the number of conferences we hold each year.” Erica Vorsay, General Manager, Trans-Tasman Business Circle


House of Tickets

logo_houseoftickets  “We can actually see what needs to be done by whom – it’s recorded against their user name. The same goes for the quotes we’re tracking,”   Nathan Simonds Director, House of Tickets


Macquarie University

Macquarie_Australia_logo“Macquarie University draws upon InsightfulCRM’s expertise in relationship management and technical knowledge to apply customer engagement practices” Marc Bailey CIO, Macquarie University


Certified and Experienced

300+ Projects

8+ Years Experience

6000+ Users Supported

SugarCRM Elite Partner